I have been listening and learning from many leaders,its all about how you sell? Customers being first and how we land and expand? At times it is really easy when you know what your selling and how your selling? But some how I felt, people forget architecture. Customer does have his have architecture in place, but not the consultant. We talk about compliance but customer already has a ARB! Are we not consulting, rather confusing customer? I think its the best time for consultants to learn architecture/patterns on what ever solutions they work on, However if you have a chance, better to get certified!
Architecting and Selling
Posted in TOGAF